Significance and Benefits of Lakshmi Puja Lakshmi Puja is performed to invoke the blessings of Goddess Lakshmi, the Hindu deity of wealth, prosperity, and fortune. This sacred ritual is commonly observed during Diwali and on Fridays by devotees seeking both material and spiritual prosperity. It is believed that sincere worship of Goddess Lakshmi not only brings financial stability but also removes poverty, negativity, and misfortune from life. Performing Lakshmi Puja with devotion attracts peace, happiness, and positive energy into the home and workplace.